So far, Roundabout Theater Company gets my vote
Pursuant to my question about marketing to audiences and the business model for theater, I was thinking today that I’m really enjoying my relationship with Roundabout. In order to get the tickets I wanted, I was fortunate to be in the position to become a subscriber and a donor. I’ve gotten nothing but great customer service on a first-name basis, including great deals on additional tickets and exchanges and no complaining about what must seem odd requests to them. But I’m also enjoying the additional perks and information. I’ve gotten several offers of discounted tickets to plays I would like to see (were I in New York City), and today I got an offer of two free song downloads and discounted access to albums from some of their other productions. I’ve been a theater subscriber in other situations, but this is the most useful one yet. It’s weird to be a subscriber to a theater in a city a thousand miles away, but it feels good at the moment.